Prepare for a career in the in-demand field of public relations. Earning your public relations degree online with SUNY Oswego is a smart decision and a good value. Online students are taught by award-winning SUNY Oswego faculty and take courses that are designed with success at the forefront. Our bachelor's degree prepares students for careers in corporate, government, agency or nonprofit public relations. The curriculum emphasizes writing, critical thinking and interpersonal skills that are needed to propel your career.
Quick Facts
Rolling Admission Apply anytime
You Can Start Fall, Spring
Delivery Option Online
Overview
Earning your bachelor's degree from The SUNY Oswego's online public relations program allows you to join the ranks of alumni who are leaders in both the private and public sector. Working with the same faculty as our in-person students you will develop expertise in public relations principles, persuasive writing, research, ethics, and campaign development, execution, and evaluation. The program also provides elective courses to prepare students with a solid understanding of social media, graphic design, and crisis management.
Curriculum
Bachelor of Arts
SUNY Oswego Online Programs Offer Convenience and Value
The SUNY Oswego online public relations degree offers a flexible option to both first-year and transfer students. Students in the public relations program benefit from the flexibility of completing coursework at home while still having access to industry leading professors. Oswego's online programs offer students the ability to earn a degree at a highly respected institution at a SUNY price point!
Outcomes
- Apply critical research methods for solving public relations problems
- Demonstrate an ability to plan, strategize and implement public relations writing skills in a variety of public relations materials and channels including print, broadcasting, digital and social media
- Demonstrate an understanding of the process of public relations program development and implementation
- Demonstrate an understanding of the nature and role of public relations, the history and development of the field, ethics and legal consideration, theories and principles underlying public relations practices and the societal forces affecting the profession and its practice
- Apply graphic design skills for developing creative online and offline public relations program materials.
Career Opportunities
- Account management
- Media
- Public affairs
- Business and industry
- Non-profit organizations
- Politics
- Social media
- Cause of product marketing
Program Resources
Academic Planning Coordinators specialize in assisting students enrolled in our online degree programs. Whether you're a first-year student or transferring, these dedicated professionals will support you in identifying the requirements for degree completion. Your coordinator will guide you through the most streamlined route to achieving your academic goals while also acquainting you with the resources and support systems available to ensure a successful online learning experience at SUNY Oswego.
Open SUNY Support Services Help Desk
In addition to SUNY Oswego's technical support, online students have access to the Open SUNY Support Services Help Desk. The help desk provides primary support for Blackboard sites for more than half of the 64 SUNY colleges and universities across New York State. Current students may contact the help desk for any questions specifically related to online courses.